Archana is a public relations specialist and founder of Press & Trend, a boutique public relations firm. She specializes in building brand identity through digital strategies, relevant content, media outreach and effective messaging.
Her PR experiences span from the New Delhi office of Edelman International, ranked as the #1 PR firm in the world, to the public relations team for the Italian luxury fashion house Ermenegildo Zegna in New York. For more than eight years, she has also served as a career and alumni mentor for her alma maters Lehigh University and New York University.
She earned her B.S. from Lehigh University in Industrial Engineering and an M.S. in Public Relations and Corporate Communication from New York University. Archana, of Indian origin and a Brazil native, grew up in New York City. She currently lives in Chicago with her husband and their puppy (Jack) Bauer. You can contact Archana on www.ArchanaMisraJain.com
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